A recovering corporate refugee turned serial entrepreneur, Greg spends most of his time trying to keep Folktale Group from going off the rails while still finding new opportunities to explore. He is not officially allowed to have any free time, but on occasion we do let him go home for an hour to see his wife and three kids, and work on a follow up to his YouTube sensation, Gangnam Style.

Recognizing that she could do twice the work in half the time, Madigan reluctantly came to Greg's rescue in 2015 and took charge of all administrative and human resources responsibilities across the wineries, restaurants, and other businesses, going from three kids to 200. 



Eddie has been in the wine & spirits industry for nearly 14 years and over seven of those with the Folktale family. A native of the Sunshine State, Eddie attended Florida State University and attained a degree in Middle Eastern Studies and Arabic in 2006. Naturally, Eddie jumped right into the wine business following the completion of this degree, with the conviction that it would in fact be wine – not politics – that would one day deliver peace in the Middle East. He is still working on his final dissertation in the Folktale International Affairs doctoral program… stay tuned. Eddie currently resides in St. Petersburg, FL. with his wife, son, and two dogs. He spends his non-working hours cooking, reading, running, and spending as much time with his family as they will tolerate.

Eddie Morris



Hunter Jewett, recruited into the wine industry out of Ole Miss, has been happily trapped in the beverage industry since 1997. Based out of Chicago, IL with his wife, five kids (don’t ask) and his ever faithful Vizsla, Sam. In addition to the Midwest, Hunter has spent significant time in the Florida and Texas markets. When not managing distributors, selling wine, carting kids around, fixing things around the house, yard work, cooking or helping with homework, Hunter likes to swim, bike, and run (three Ironman’s completed). Also known by the Folktale team as “The Poet,” Hunter is and avid fly fisher and bow hunter. Fall days he dreams (five kids) of being in the woods hunting huge Illinois White Tails from his deer stand, which he never sees. In the spring, he dreams (five kids) of standing in the cold rivers of Michigan casting feathers to big Steelhead.

Laurel is a recovering restaurant and hospitality manager.  After nine years in the industry she made the decision to move to the winery side and transitioned into fine wines sales.  Her background in hospitality is evident in her sales approach.  She looks for a solution to her customers' needs.  She understands the intricacies of private labels and control brands.  Working with her is like bringing on a wine consultant, only with a better personality.  Laurel was born in the beautiful Santa Ynez Valley and now lives in Sonoma.  She can be found enjoying a glass of wine with her boyfriend and two cats in their Windsor home.



Winemaker, David Baird



David Baird is an innovative winemaker with his roots deeply grown in the vineyards of the Central Coast of California. With his winemaking degree at Cal Poly, David has previously made wine at Halter Ranch, Edna Valley, Justin Winery and Fess Parker.


In 2015, David moved back home to the Monterey peninsula where he began collaborating with visionary entrepreneur Gregory Ahn. Together they opened Folktale Winery & Vineyards in the summer of 2015, with a focus on high quality and creative boutique wines. A blank slate for Baird, the opportunity to establish an entirely new winemaking strategy for a brand-new winery was a little daunting at first, but ultimately has provided the freedom to be creative. “There is a lot of fear and adventure in creating wines for a new winery. There’s no safety net below you. During our first year at Folktale we played it safe with very practical decisions. Since then, we’ve had a lot of fun creating new small batch wines like a Pet-Nat, whole cluster barrel fermented Syrah, and a Rosé of Grenache Blanc.”


Folktale is the perfect place to stretch his wings. With 16 acres of estate Sangiovese and a prime location in Carmel Valley, the winery offers exceptional opportunities to innovate. “The Central Coast offers such an excellent selection of varietals, but it hasn’t seen much winemaking development over the last 30 years. My goal is to reinvent the wheel a little, refreshing old techniques to come up with new ideas. We want to have some fun while evolving as a winery and as a brand, all the while focusing on fine wines that people will enjoy, and new wines that people may not otherwise try.”